WAM WORKS
Immersive Tech
Ten years of immersive work for enterprise brands, public bodies, and agency partners. Live event installations, branded XR, web-based 3D, gamified campaigns - built on mature stacks and shipped on live tech, real venues, real production timelines and global.
Not novelty. The thing your audience remembers.
Experiences your audience walks into, and walks away talking about.
Immersive, in five shapes.
We organise the work by what it does for your audience, and not by which technology happens to power it. The right format depends on where your audience is, what you're trying to make them feel, and how long you've got their attention. We use technology to tell stories and help people communicate in a more meaningful and valuable way.
01
Event Installations
The standout moment at your conference, launch, or activation. Headset-led, projection-led, or screen-led — built for high throughput, real venues, and the chaos of a live event.
USED FOR: Conference standout · product launches · investor events · party conferences · trade shows
02
Brand activations
Pop-ups, retail moments, experiential campaigns. We build the digital layer that makes a physical brand moment travel — from on-site engagement through to the social cut-down that follows.
USED FOR: Retail experiences · pop-ups · sponsorship activation · agency-led brand campaigns
03
Engagement campaigns
Multi-touchpoint comms that pull an audience in and keep them. Branched narrative, conversational characters, gamified mechanics — designed to outperform passive content on dwell time and recall.
USED FOR: Behaviour change · public sector comms · employee engagement · audience acquisition
04
XR: VR, AR, MR
Headset and mobile XR for training, visualisation, and brand. Shipped on Meta Quest, Apple Vision Pro, Magic Leap, and through TikTok Effect House. We've been building XR since before it was called XR.
USED FOR: Enterprise training · product visualisation · branded entertainment · mobile AR effects
05
Web-based immersive
3D, WebGL, and WebXR experiences that live in a browser - no app, no headset, no friction. The format that scales when you need to reach an audience at full size.
USED FOR: Product launches · interactive microsites · digital twins · scaled brand experiences
A few of our recent projects
Inchcape
Inchcape needed to educate a global workforce on corporate strategy. We were trusted to translate abstract strategy into an intuitive, high-quality 3D digital environment, whilst ensuring the platform could scale globally and provide meaningful insight and measurement.
7000 completions.
HSBC Immersive events
Including a VR experience that delivered presentations to more than 2000 employees to create a global moment for the launch of HSBC’s new banking product.
Bupa
Worked on muiltiple strategy campaigns with Bupa that leverage immersive technology.
Including an augmented reality companion and an interactive genomics visualiser for 85k employees worldwide.
Kantar > Fifty5Blue
When Kantar Media launched its new identity as Fifty5Blue, they were looking to introduce the brand at its global summit in Montreal.
To help make it a special moment, we designed and built an immersive platform deployed on multiple large high-resolution touchscreens at the event.
A team that's actually been on-site at 6am.
Production-ready, not lab-ready
We've shipped on Meta Quest, Vision Pro, Magic Leap, Effect House, and the modern web. Different stacks, same standard — work that runs reliably for hundreds or thousands of users without the team in the room.
Built around real audiences
Throughput, attention spans, fall-back states, accessibility, queue management. The unsexy details that decide whether an experience works at 10am on day two.
AI as a multiplier
Most studios stop at the visual. We use AI inside immersive — conversational characters, adaptive narrative, real-time generation — to make experiences that feel intelligent rather than scripted.
From brief to live.
We work directly with brand teams or sub-contract through agency partners — white-label or co-credited, whichever fits. Most engagements run in three phases.
Concept
The ideas phase. Pin down the audience, the moment, and the takeaway. Sketch the experience. Agree the format and platform. This is also where we'll tell you if a different format would work better.
Production
Design, build, test. Reviews on a real device, not a screen-share. Hardware sourced, on-site logistics planned, fallback states designed in from the start.
Live & support
On-site for the build and the run, or remote support across the campaign. We're there until the last attendee has had their go.
Discuss immersive tech with us
You are spearheading change for your organisation so let's discuss the latest tech and how it can empower you and your mission.
Call us for a quick chat on +44 (0)20 8050 6926
Email us at hello@wamworks.io
Or fill out our short form here